Pedigree Portal Ltd – Terms and Conditions

Effective Date: 21st July 2025

Welcome to Pedigree Portal Ltd (“we”, “our”, or “us”). These Terms and Conditions (“Terms”) govern your access to and use of our website at [www.pedigreeportal.co.uk] (the “Website”). By accessing or using the Website, you agree to be bound by these Terms. If you do not agree, you must not use the Website.

1. Eligibility

  • You must be at least 18 years old and capable of forming legally binding contracts under UK law.

  • Use of the Website is restricted to lawful activities related to the advertising and purchasing of pedigree dogs only.

 

2. User Registration & Identity Verification

  • To access certain features (e.g., messaging, listings), you must register and provide accurate, complete information.

  • We reserve the right to verify your identity using documentation or third-party services. Verification does not imply endorsement.

  • Any false information or impersonation may result in immediate account suspension or termination.

 

3. Messaging System

  • Registered users can use our internal messaging system to communicate.

  • Messages must be respectful, relevant, and must not contain spam, harassment, or commercial solicitation unrelated to listed dogs.

  • We may monitor or remove messages in cases of abuse, fraud, or policy violations.

 

4. Breeder Listings & Paid Adverts

  • Breeders must pay a fee to list dogs for sale. Prices and packages are outlined on our [Pricing Page] and are in GBP.

  • Each listing must truthfully represent a pedigree dog with accurate breed, age, health, and registration details.

  • Listings are subject to moderation and may be removed if they breach these Terms or UK animal welfare laws.

 

5. Prohibited Listings & Content

You must not list or upload:

  • Non-pedigree dogs or mixed breeds

  • Banned or restricted dog breeds

  • Misleading information or fraudulent health/breed claims

  • Copyright-infringing material, offensive or obscene content

 

6. Fees and Payments

  • Fees for breeder advertisements are clearly displayed and must be paid upfront.

  • Payments are processed securely via third-party payment providers.

  • Refunds are not issued, except in cases of technical failure or error at our end.

  • We reserve the right to change pricing at any time, with reasonable notice.

 

7. User Conduct

  • You must act in good faith and with honesty in all interactions.

  • You must not harvest user data, scrape content, or misuse the platform for scams or deceptive practices.

  • Violations may lead to permanent suspension without refund.

 

8. Content Ownership & Licence

  • You retain ownership of content you post, but grant us a non-exclusive, royalty-free licence to use it for marketing, display, and promotion.

  • You confirm that any images or content uploaded are yours or that you have full permission to use them.

 

9. Disclaimers

  • Pedigree Portal Ltd does not own, vet, or sell any dogs listed. All transactions are between buyer and breeder.

  • We cannot guarantee the health, quality, or temperament of dogs, nor the honesty of breeders or buyers.

  • Listings and user interactions are moderated, but we accept no liability for any loss or damage resulting from them.

 

10. Account Suspension and Termination

  • We may suspend, restrict, or terminate your account for any breach of these Terms or if you bring the platform into disrepute.

  • In serious cases, law enforcement may be notified.

 

11. Intellectual Property

  • The Website, logo, and all content (except user-uploaded material) are owned by or licensed to Pedigree Portal Ltd.

  • You may not copy, reproduce, or distribute any part of the Website without our express permission.

 

12. Privacy

  • Your data is handled in accordance with our [Privacy Policy].

  • Identity documents used for verification are stored securely and only accessed for verification purposes.

 

13. Amendments

  • We may update these Terms from time to time. Continued use of the Website implies acceptance of any changes.

 

14. Governing Law

  • These Terms are governed by the laws of England and Wales.

  • Any disputes will be resolved in the courts of England and Wales